About Me

I'm Rick Hendrix

Rick Hendrix, is a southern gospel, country, and pop music promoter and songwriter based in the U.S. Hendrix served as a Deputy Faith Advisor for Hillary Clinton in her 2008 run for president. The Washington Post said Hendrix was the Democratic parties’ biggest evangelist for his role advising Hillary Clinton.

Hendrix, throughout his career, has helped generate over half a billion album sales for artist and marketed over 260 number one songs in the United States for various artists, including U2, Miley Cyrus, Aretha Franklin, Garth Brooks, and Johnny Cash, to name a few. Hendrix also promoted artists who have won more than 250 Grammy’s, 200 Country Music Awards, and 2 Oscars.

Hendrix has composed multiple number one songs as well as several Top 40 tracks that have become prominent in Christian music. Apart from that Hendrix has also supported big films such as The Passion of the Christ and Oh Brother, Where Art Thou? , Hannah Montana, and The Prince of Egypt. He has been featured in USA Today, Time Magazine, Washington Post, Billboard Magazine,Forbes, and featured on NBC, CBS, FOX, and The Doctors.

Early life and education

Hendrix was born in Granite Falls, North Carolina, in 1970. His father was a pastor and his mother, a homemaker. Hendrix’s musical abilities were honed early in life when he worked at small radio stations in North Carolina. Hank Williams, Loretta Lynn, Queen, and The Happy Goodman Family are just a few of Hendrix’s early musical inspirations. Hendrix decided to pursue a career as a full time DJ after discovering his true passion for music. During this period, Hendrix co-managed singer actor Tiny Tim’s, which was known for the song “Tip-Toe Thru the Tulips.”

Career

Songwriter

Many of Hendrix’s 2100+ songs have become Southern Gospel and Christian classics. “You’ll Never Run Out of the Blood,” “He Chose Me,” “When There Is No Hope (There Is Grace),” “Sometimes It Takes a Mountain,” “God Still Dries Our Tears,” and the Dove Award nominated Top 10 single “Mama’s Letters to Jesus”, a song he co-wrote with his mom. The Gospel Music Association’s Dove Awards have nominated Hendrix 13 times for songwriter and producer of the year.

Career

Author

In 2020 Hendrix signed with Simon & Schuster and co-wrote the National Bestselling book – Wear the Damn Mask with author Shane Jordan.The book debut #2 on the Nielsen/Bookscans “Adult Humor Chart” and reached #25 in international book sales for the week.
Politics

Politics

Hendrix was Hillary Clinton’s Deputy Faith Advisor during her 2008 presidential campaign. In the same year, Hendrix and political strategist Burns Strider formed a partnership to recruit more evangelicals and faith into the Democratic Party. The pair started the largest faith effort PAC for the Democrats called Faith Voters for Hillary.

Later Hendrix served on her National Finance Committee during her 2016 campaign. In 2013, he was the director of the Hillary Clinton Faith Voters Federal PAC. Later, he joined to the National Finance Council of the Democratic National Committee. Hendrix was appointed to the administration of Virginia Governor Terry McAuliffe’s in 2017. He served on the Virginia Energy Commission’s board of directors and worked with the Senate and Congress to combat emissions.

Promoter

Hendrix has aided musicians in selling over half a billion CDs and scoring over 3,000 national hit songs since he first began promoting with his positive music convictions in 1989. Hendrix and his business marketed Whitney Houston and Mariah Carey’s Oscar-winning track “When You Believe” as well as Luther Vandross’ multi-Grammy #1 blockbuster tune “Dance With My Father.” Rick Hendrix has had over 7000 positive/faith-based songs charted or played on modern-day American radio in the last decade.

Entrepreneur and Influence

Hendrix has revolutionized and established a home for faith-based music, encompassing all genres and beyond previous segmented marketing. Labels and artists can now readily promote Christian music to rock and country radio, while secular musicians are now finding a home on Christian radio.

Awards and Recognition

  • Lifetime Achievement Award from President George Bush and his President’s Volunteer Service Council 2008
  • Lifetime Achievement Award from President Obama and the President’s National Service Council 2009
  • Lifetime Achievement Award from President Biden and the President’s National Service Council 2021
  • People’s Voice Webby Award for Internet Content 2021
  • The Order of the Long Leaf Pine, North Carolina’s highest civilian honour, was bestowed on Hendrix by Governor James Martin in 1994. The award is given to citizens who have demonstrated a history of outstanding service.
  • In 1999, Kentucky Governor Paul Patton conferred the honorary title of Kentucky Colonel to Hendrix.
  • In 1993 Hendrix was awarded the inaugural “Key to the City” distinction in his hometown of Granite Falls, North Carolina. Rick Hendrix Day was declared by the city council on June 13th.